Paid search for Local businesses
- Tested
Ad Schedule Planner from Conversion Data
Turn a Google Ads day and hour export into an ad schedule proposal, conversion rate and CPA per day and hour block, blocks with enough data
- Tested
Auction Insights Reader
Compare two periods of a Google Ads auction insights export to show which domains entered, left or grew in the user's auctions, using
- Tested
Geo Performance Exclusion Review
Review Google Ads performance by location, compute CPA and conversion share per location from the report, check the location option
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Google Ads Change History Review
Line up a Google Ads change history export against daily performance around a drop, list the changes made in the window before it, and rank
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PPC Budget Pacing Planner
Check month to date Google Ads spend against the monthly budget, project month end spend per campaign from the current daily rate, and
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Quality Score Component Diagnoser
Find Google Ads keywords with low Quality Score, name the component rated Below average (expected CTR, ad relevance or landing page
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Search Partners and Display Leakage Review
Review Search campaigns' network settings and a by network performance split to show what Google search partners and the Display Network
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Search Term Keyword Promoter
Read a Google Ads search terms report, pick the converting terms to add as exact or phrase match keywords and the costly non converting
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