I can check whether those posts really compete, but I need data that shows how Google splits the queries between them, plus what each post is for.
What I need (required): 1. Query and page data for one date range. Search Console is best, because it shows clicks and impressions for each query and page pair. Without access, an Ahrefs Organic keywords export works if it includes, for each keyword, every ranking URL from your site with its position and traffic estimate. Please state the date or the date range. If you use Ahrefs, I'll label impressions and clicks as Ahrefs estimates, not Google data. 2. The URLs of the 5 posts. "Like 5 posts about email marketing tips" isn't enough to match rows to pages. Please send the exact URLs. 3. One line per post on what it's for. For example "beginner tips for small shops" vs "advanced tips for B2B teams". Posts can share the words "email marketing tips" and still serve different intents. The purpose lines decide whether two posts really cannibalize each other or just overlap.
Defaults I'll apply unless you tell me otherwise: - Minimum impression share: a page must hold at least 20% of a query's impressions (or estimated traffic) to count as competing on it. - Minimum query size: 200 impressions, or the equivalent Ahrefs volume, labeled as such.
Once I have these, I'll return the split queries, the page pairs with quoted purpose lines, one action per real pair (merge, canonical or differentiate) with the keeper picked by clicks, the leave alone list, and the counts. I won't merge, redirect or change any post without your approval.