Thanks. Those three reviews give me good hook material for Summit Bar. Before I build the plan, three required items need a clear answer, because the budget math and the cells depend on them:
- Budget amount and period. "Around 2-3k" is a range with no period. Is that $2,000 or $3,000, and is it per day, per week, or for the whole test? I split the budget evenly across cells and show the per cell math, so I need one number and its period.
- One platform for this test. Meta or TikTok? A clean test changes one variable, and the platform would be a second one. If you want both, I'll write two separate plans.
- Test length in days. You weren't sure. Tell me how many days you can run it. Your threshold for calling a winner (below) also affects how long it needs.
Defaults I'll use unless you tell me otherwise: - Angles: built only from your three reviews ("tastes like a brownie", "no chalky aftertaste", "my kids steal them") plus the product facts ($29 for a 12 pack), each tagged with its source quote. - Variable: the hook. Everything else stays fixed. - Decision threshold: written as [SET: minimum conversions per cell] for you to fill before launch. I won't pick a winner rule for you. - Landing page: I need the URL for the briefs. Send it, or I'll leave [ADD: landing page URL].
Reply with the budget, platform and number of days, and you'll get the test question, cells with budget math, readout rule and one brief per cell.