Facts per city
Rule: a page is planned only when a city has at least 3 unique, verifiable facts (your threshold). Each fact is counted once.
| City | Unique facts (from your input) | Count | Plan or hold |
|---|---|---|---|
| Boise | 1. 140 water heater installs in 2025. 2. 38 Google reviews mention Boise. 3. Master plumber Ana Ruiz is based at the Boise shop. 4. Boise plumbing permits pulled for every repipe. | 4 | Plan |
| Meridian | 1. 61 repipes in 2025 in subdivisions built before 1995. 2. 17 reviews mention Meridian. 3. Crew lead Marco lives in Meridian. | 3 | Plan |
| Eagle | 1. 22 water heater installs in 2025. 2. 9 reviews mention Eagle. 3. Tankless installs for homes on well water. | 3 | Plan |
| Kuna | 1. 5 drain jobs in 2025. | 1 | Hold |
| Star | None recorded | 0 | Hold |
Pages planned: 3 (Boise, Meridian, Eagle). Held: 2 (Kuna, Star). Check: 3 + 2 = 5 cities served.
Pages to build
| City | URL slug | Title tag | H1 | Lead service (from that city's facts) |
|---|---|---|---|---|
| Boise | /boise-plumber | Boise Plumber: Water Heaters and Repiping, Ironwood Plumbing | Plumbing in Boise from Our State St Shop | Water heater installation, repiping |
| Meridian | /meridian-plumber | Meridian Repiping and Plumbing, Ironwood Plumbing | Repiping for Meridian Homes | Repiping |
| Eagle | /eagle-plumber | Eagle Water Heater and Tankless Installs, Ironwood Plumbing | Water Heaters and Tankless Installs in Eagle | Water heater installation |
Page outlines
Each section cites the city fact it uses. The general service description is one short section per page, and it differs only through that city's facts.
Boise (/boise-plumber) 1. Intro: shop at 2210 W State St, Boise, ID. Master plumber Ana Ruiz is based there. (Boise fact 3; business facts) 2. Water heaters in Boise: 140 installs in 2025. (Boise fact 1) 3. Repiping in Boise: a Boise plumbing permit is pulled for every repipe. (Boise fact 4) 4. What Boise customers say: 38 Google reviews mention Boise. Quote [ADD: 1 or 2 review quotes you have permission to use]. (Boise fact 2) 5. Services overview: one short section linking to all three service pages.
Meridian (/meridian-plumber) 1. Intro: crew lead Marco lives in Meridian. (Meridian fact 3) 2. Repiping in older Meridian subdivisions: 61 repipes in 2025 in subdivisions built before 1995. (Meridian fact 1) 3. What Meridian customers say: 17 reviews mention Meridian. Quote [ADD: review quote with permission]. (Meridian fact 2) 4. Services overview: one short section, with water heaters and drain cleaning linked out.
Eagle (/eagle-plumber) 1. Intro: water heater work in Eagle, with 22 installs in 2025. (Eagle fact 1) 2. Tankless water heaters for homes on well water. (Eagle fact 3) 3. What Eagle customers say: 9 reviews mention Eagle. Quote [ADD: review quote with permission]. (Eagle fact 2) 4. Services overview: one short section.
No page states a response time, price, license number, landmark or neighborhood, because none was given.
Hold list
| City | Facts now | What would qualify it (any 2 or more, to reach 3) |
|---|---|---|
| Kuna | 1 (5 drain jobs in 2025) | Reviews that mention Kuna; local permits; staff based there; job types specific to Kuna homes |
| Star | 0 | Any 3 verifiable Star facts |
Until then, mention Kuna and Star in a "Cities we serve" list on the main location or contact page, not on pages of their own.
Uniqueness check
| Pair | Facts that differ | Verdict |
|---|---|---|
| Boise vs Meridian | Boise: shop, Ana Ruiz, 140 water heater installs, permits, 38 reviews. Meridian: Marco, 61 repipes in pre 1995 subdivisions, 17 reviews. | Distinct, keep both |
| Boise vs Eagle | Boise: shop, Ana Ruiz, permits, 140 installs, 38 reviews. Eagle: tankless for well water, 22 installs, 9 reviews. | Distinct, keep both |
| Meridian vs Eagle | Meridian: repiping, Marco, 17 reviews. Eagle: water heaters, tankless and well water, 9 reviews. | Distinct, keep both |
Internal links
| Page | Links to |
|---|---|
| /boise-plumber | https://ironwoodplumbing.example/water-heaters, https://ironwoodplumbing.example/repiping, https://ironwoodplumbing.example/drain-cleaning, [ADD: contact page URL] |
| /meridian-plumber | https://ironwoodplumbing.example/repiping, https://ironwoodplumbing.example/water-heaters, https://ironwoodplumbing.example/drain-cleaning, [ADD: contact page URL] |
| /eagle-plumber | https://ironwoodplumbing.example/water-heaters, https://ironwoodplumbing.example/repiping, https://ironwoodplumbing.example/drain-cleaning, [ADD: contact page URL] |
Each service page should link back to the city pages that feature it. For example, /repiping links to /boise-plumber and /meridian-plumber.
Google Business Profile: you reported no mismatch. Check that Boise, Meridian and Eagle are in the profile's service areas before publishing.
Needs your decision
- Approve each of the 3 pages before publishing.
- Confirm Ana Ruiz and Marco agree to be named on the site.
- Supply review quotes you have permission to use, plus the contact page URL.